I was looking at American food trends the other day. As I’m sure you know, what’s big in the United States tends to find its way over the Atlantic soon.
According to Foursquare data, the tastes of Americans have been changing during the last few years. There was a decline in food truck dining, to the tune of 21% compared to January of 2014. That’s a significant decrease on what was a rapidly expanding sector. But other food trends are on the rise. Have you tried bubble tea? As the name suggests it’s a tea-based beverage mixed with fruit or milk and then finished off with tapioca balls or fruit jellies. It sounds awful, but visits to bubble tea shops are up 192%. Perhaps something to investigate.